Introduction to Events

Estimated duration: 5 minutes
In Google Analytics, Events are measured as user interactions on your website. But can’t they be tracked as pageviews or screen views within a session? Well, watch the video to find the answer.

In this video, we talk about how events can be used to track the interaction of users on your website. We answer questions such as: What are events? How are unique views different from page views? How to use event tracking to keep track of your website? How is google analytics used to use for event tracking?