Introduction to Churn Analytics
Estimated duration: 5 minutes
In this video, we talk about different reasons that lead to customer churn. Furthermore, we discuss how customer churn is associated with revenue churn. We answer questions such as: What is customer churn? How to calculate customer churn? What is revenue churn? Where are the different reasons for customer churn? Possible ways to find out why a customer might leave? How to implement strategies to prevent customer churn? How to use customer churn to gain insights that may reveal problems in areas otherwise obscure to the company?